I ♥ Pinterest

Share

image via Nerd Living

Pinterest is on FIRE! and I’m loving it. You could even say I am starting to get obsessed. OK officially obsessed..

More importantly, Pinterest is a match made in heaven for interior designers. It satisfies our burning desire to discover, be creative and collect. (Who knew I was a closet scrapbooker!) and because we know that designers are all about the visual- it’s perfect!  Plus, it’s a great way to organize and categorize our inspiration; show off our talents and share color palettes, stylings and vignettes that could reach potential clients. Long term it’s a great marketing tool to help define your brand and hone in on the “ideal” customers.

Creative pinnings help you to enhance customer service experiences and give clients a sneak peek of our style aesthetic before they decide to work with you. It’s like speed dating for design relationships- a one stop shop to tantalize customers with colors, ideas and products that hopefully they can’t live without and will turn into paying projects.

Besides being a great, quick way to keep in touch and engage customers- you can see what she likes and she can see your suggestions and design recommendations; it can help them visual a concept.

If you’re selling design products, strategically pinning your products and linking directly back to your site- whether it’s your Etsy or e commerce store can drives sales. Pinners love to shop; especially if it’s design driven!

UPDATE: Here’s a great video from Entrepreneur .com with marketing guru Chris Brogan discussing Pinterest and your business.

Are you pinning? Let me know so I can follow you. If you’re not; Pinterest is in the invitation stage. If you would like to be invited please leave me your email in the comments box below and I’ll invite you.

Related Posts with Thumbnails
Share
0 comments… add one

Leave a Comment

Menu