I am often asked,”Why on earth would I want to spend the time, effort and money to go to a design show abroad? My clients aren’t interested in the products shown there, it’s too difficult and complicated to source products overseas, and the exchange rates make it too expensive. “
My answer is- if for nothing else- Inspiration! I couldn’t say it better that the way CB2 recently in their blog post- How Did we Get Here?- giving the back-story on their new Tie-1- On sectional inspired from a trip to Milan Design Week last year.
So what’s the story behind the Tie-1-on sectional?
It all started at Milan last year.
They got comfy thinking about it here…
so they talked it over with a few of these
and added a few of these…( hence the name.)
I often see major US retailers in the aisles working the show and I always make note of what they are interested in, because I know it’ll show up in their stores and it’s what my clients will be getting excited about. So, expand your horizons! Think globally even if you sell locally!